Originally from South Korea and now based in Melbourne, I'm a multidisciplinary graphic designer specialising in layout, typography, and brand-focused visual design.








EditorialsDelivering high-precision editorial design solutions that bridge brand tone and readability. Through close collaboration across diverse sectors including F&B, magazines, and lifestyle brands, managing the end-to-end publishing workflow from project initiation through to print-ready finalising.





Menuboard
Led the visual direction for BBQ Code's menu renewal, spanning photography concept and on-set direction, menu board design for both core and lunch menus, and print production coordination. The project focused on strengthening the brand's visual identity to create a more cohesive set of brand assets.






Magazine
Towards is a self-initiated magazine project, targeting a younger readership. Covering brand identity, copywriting, and editorial design, the featured issue explores the social psychology of younger generations and proposes pathways toward generational coexistence.






Visual Essay 
Created as one of the deliverables of Capstone Project completing the Bachelor of Communication Design at RMIT, AEONS: To Contemplate a Stone. Stone in Abstraction interprets the abstract narratives embedded within diverse stone textures through strategic copywriting and digital visual art, inviting readers into an abstract dialogue around an unfamiliar theme.








Marketing ContentsDesigning bespoke marketing strategies tailored to each project brief and establishing multi-channel touchpoints. From poster design and short-form video production to high-impact promotional tactics, crafting authentic brand communication that maximises target audience engagement and drives commercial conversion.




Posters
Translating core brand messages into impactful physical communication through structured layouts, intentional typography, and unified color palettes. From precise artwork setup through specialized production management, each detail is rigorously handled to deliver exact physical results.




Social Media Contents Copywriting and storytelling shape each concept from the outset, ensuring every piece carries a clear narrative and message. Services span short-form videos and Instagram carousel design to ad campaign management, executed with technical precision using professional applications.







Brand CollateralTranslating brand identities into tangible touchpoints and integrated systems spanning print production, packaging, spatial design, and digital assets.


Commercial Print & Collateral
Comprehensive print and physical collateral solutions encompassing B2B catalogues, promotional vouchers, coupons, packaging stickers, invoices, envelopes, and business cards.





Hospitality & Spaces
Showcasing spatial and environmental branding projects such as store planning, floor plans, and signage that extend brand experiences physically into spatial environments.





Website & Digital Design
Crafting responsive websites and digital experiences, tailored to seamlessly translate visual identities into interactive online platforms.








Beyond the BriefExploring experimental and self-initiated creative activities that push the boundaries of conventional design, material research, and multidisciplinary art direction.



Handmade Balm Perfume
As the creator behind Ran, I directed the complete product development lifecycle, spanning brand identity, spatial-concept scent design, and physical product execution. Designed and handcrafted in Melbourne with ethically sourced ingredients, this balm perfume collection translates synaesthetic memories into a fully realised, commercial-ready product line.

Check out the product profile ↗






Creative Footprints
Documenting personal design journeys, creative processes, and artistic explorations through visual archives and editorial expression.


Acrylic & Fine Art Works | (Left) Stare (2021), Acrylic on canvas, 50 × 70 cm / (Middle) Lives, Life, Death (2020), Fineliner on paper, 75 × 90 cm / (Right) TA-DA! (2024), Acrylic on canvas, 30 × 40 cm
AEONS: To Contemplate a Stone — Chapter 1: Monologues | Graphite on canvas, 1215 × 910 mm — Merging Korean wish-making stone stacking with code-based typography, this abstract pencil drawing explores the narrative inherent in stones, questioning what form their silent monologue would take if they could speak.
AEONS: To Contemplate a Stone — Chapter 2: 7 Properties| Exploring the inherent properties of stone led to visual expressions through experimental media, ultimately introducing the resin modelling process.
Negative Wor(l)ds | Inspired by suppressed emotions, this project translates raw psychological friction into physical forms through experimental typography applied across wearable mediums and body art, confronting the self and opening new dialogues with the world.
Skins (2022) | Digital collage
Biased Portrait (2021), Watercolor and mixed media on paper, 20 × 30 cm



Photography
Capturing visual narratives and commercial imagery with an eye for composition, lighting, and mood. Managing everything from concept planning to final post-production color grading.








Contacts
Let's create something meaningful together.













All visual content on Studio Kwan© is protected by copyright unless otherwise stated.